The Car People

Improving sales team efficiency & a unified customer journey

Opportunity - Automotive

Following a strategic review of their operations The Car People made the decision to seek out a new business software system, with the key objective of adding consistency, efficiency and flexibility to their key business critical customer processes. To achieve these demands Bespoke Software Development experts Pace IT developed and implemented applications ensuring that the software aligned with the key processes.

"We needed a cutting edge, bespoke POS solution and Pace delivered a great end product"

Jonathan Allbones - Sales director

Solution Headlines

  • Leverage increased efficiency from sales teams located across three sites, by delivering a structured and consistent approach with the ability to drive all areas of the customer journey through one system.
  • Deliver a professional and transparent customer showroom journey, by providing a software platform which could utilise tablet devices throughout the frontline sales process.

"The Car People selected bespoke software experts Pace IT to build and support its system due to our POS solution development skills, retail and automotive sector experience and consultative, 'Business First' approach.

David Ritchie, Commercial Director

Results Headlines

  • The Pace IT developed software platform is now the key centralised business system for managing the end-to-end customer experience across three showrooms and online.
  • Customer contact, sales, stock and service events are now fully integrated into a single platform – sales processes that were previously paper based are now interactive, and delivered to customers during the sales process via tablet devices

About The Car People

Established fourteen years ago, The Car People are a car supermarket group with branches in Wakefield, Manchester & Sheffield. The business was established as a customer centric car retailer looking to give customers the choice & value offered by other car supermarkets allied to market leading levels of customer service. Over 50% of its custom now comes from repeat purchasers & recommendations. Read their software Case Study below.