Transportation and logistics mobile apps
Like most industries, transportation and logistics businesses cite cutting costs as their top challenge, according to one major study. That’s not particularly surprising, but interestingly the same study also showed that shippers are also keen to adopt technological advances and innovations. The reason for this is simple: it enables them to improve their business processes, which in turn leads to improved customer service and satisfaction.
How the transportation and logistics industry is evolving
With the exponential rise in e-commerce over the last decade or two, customers expect real-time visibility of the supply chain, enabling them to track their orders at each stage of the process. Companies, for their part, need to manage their inventory more effectively and achieve regulatory compliance, while simultaneously remaining cost-conscious. Many turn to third-party logistics companies for their warehousing, staffing and IT systems, but there is an alternative in the form of mobile apps.
What are transportation and logistics mobile apps?
Mobile phones are now widely used by both businesses and consumers to transact everyday business of all kinds. With the rise of the smartphone has come the emergence of the app – a piece of software specifically designed for use on a mobile device such as a phone or tablet – for a vast array of uses. In our always-connected world, the development of apps has been driven by customer demand and a need for businesses to keep up with digital transformation as a whole.
A transportation and logistics mobile app might, for example, be used to monitor the movement of freight or to control warehousing. It could help optimise transport routes by checking for local weather alerts or avoiding traffic jams. The possibilities are endless. The common factor, however, is that they all facilitate real-time tracking of cargo by customers and delivery teams by using cloud technology, and allow processes from accounting to invoicing to be automated.
In one example, Pace IT developed a mobile app for one of Ireland’s largest independently-run logistic operations, McBurney Transport Group. The brief was to:
- Enable drivers to interact with the company’s main office from their remote locations rather than having to wait for them to return to the depot
- Deliver enhanced customer experience
- Provide regulatory compliance data capture and reduce back office manual tasks
Our solution provided the instant proof of delivery (POD) demanded by customers by digitising paperwork, and also improved efficiency in many other areas. You can read the full case study here.
Advantages of a custom-built logistics app
A custom-built app can address the particular challenges faced by your business. Just as McBurney Transport Group did, you can specify exactly what functions you need and have an app built which fulfils all of those requirements in one place. An off-the-shelf app, on the other hand, may only provide a sub-set of your desired functionality.